Become a partner of the 2026 Mid-Atlantic Warmup, a premier grassroots basketball event bringing top boys and girls teams to Hampton, VA. Hosted at the Hampton Roads Convention Center, the event will feature 144 teams, 1,296 athletes, and over 3,200 spectators across two exciting days of competition. This is a great opportunity for brands to connect with Gen Z and Gen Alpha athletes and families while building meaningful engagement within the youth basketball community.