All Things Go 2025

Event Sponsorship Opportunity

This is an exclusive event sponsorship opportunity available for brand partnerships.

All Things Go 2025 - Main Image
Advertising Space
Available for purchase
Daily Reach
High traffic area
Brand Exposure
Premium placement

Tier Preview

NYC - Presenting Partner of Festival
DC - Presenting Partner of Festival
+24 more tiers

All Things Go Music Festival is a marquee annual event showcasing the biggest names in music and emerging talent. It will take place September 26-28, 2025 across two locations:

New York City: Forest Hills Stadium

Washington, D.C.: Merriweather Post Pavilion

This festival provides an immersive experience with top-tier performances, engaging branded activations, VIP offerings, and co-branded merchandise opportunities. Known for its inclusivity, it celebrates women and LGBTQ+ artists and audiences.

Audience Profile

  • Demographics: 77% female, 23% male; 86% aged 18-34
  • Income: 75% with annual incomes of $75K+
  • Reach: Festival boasts 500M+ global press impressions and 20M+ announcement impressions yearly.
  • Highly engaged, socially conscious trendsetting music lovers, shaping conversations around music, fashion, and technology.
  • Gen-Z and Millennial tastemakers, driving trends

Estimated Reach

  • 70,000 total attendees across NYC and DC
  • 500M+ global press impressions annually
  • 2M+ partner network reach
  • 8M+ impressions within 48 hours of lineup announcements

Partner Benefits

Sponsoring both DC and NYC festivals unlocks customized pricing benefits

Rights & Designations:

  • Official Partner of All Things Go 2024
  • Presenting Entitlement Available
  • Ability to sponsor both markets or single market
  • Use of Festival IP for promotional purposes
  • Ability to contest, coupon, drive to retail

On-Site:

  • Ability to activate on-site in high-traffic locationAbility to sample within activation space
  • Stage Naming Rights Opportunities
  • VIP gifting, product placement
  • Ability to brand Festival Wristbands
  • Ability to create co-branded merch
  • Ability to take ownership of Festival Live Stream
  • Ability to align with the Women x Creator SummitPresenting Entitlement Available

Marketing:

  • Brand Logo to appear on website and all marketing material where sponsors are mentioned
  • Brand to receive mutually agreed upon number of social posts from festival channels promoting partnership
  • Logo to appear on Festival Map
  • Integration into pre-festival email blasts
  • Integration into post-festival sizzle reel

Content:

  • Ability to capture non-performance-related content capturing sponsor elements

Hospitality:

  • Mutually agreed upon number of tickets to use at sponsor discretionAbility to purchase more tickets if needed
  • VIP/Exclusive Custom Brand Experiences
  • Box Suites for purchase at both venues

The 2025 lineup is yet to be announced, but with previous years featuring legendary acts and rising stars, excitement is building for another record-breaking year. The festival has hosted the biggest names in music, including: Billie Eilish, Lorde, Charli XCX, Lana Del Rey, Maggie Rogers, Boygenius, Mitski, Haim, Renee Rapp, Janelle Monáe & more.

In addition to world-class performances, All Things Go transforms its venues into immersive experiences, featuring branded activations, exclusive VIP offerings, and co-branded merchandise. Whether attendees are enjoying music at the Discovery Stage, engaging with pop-up experiences, or sampling products from their favorite brands, the festival delivers an unforgettable cultural moment.

Why It’s a Good Brand Placement Opportunity

Cultural Relevance: Align your brand with top-tier music icons and an audience that actively drives trends.

Experiential Activation: Position your brand in front of highly engaged festival-goers with turnkey solutions for branding, product sampling, and category exclusivity.

Unparalleled Visibility: Amplify your reach through massive digital and on-site engagement, including pre- and post-festival marketing campaigns.

Trusted Partnership: Collaborate with a festival renowned for breaking records in audience engagement and delivering results for brands such as Uber Eats, SiriusXM, Cotopaxi, and American Express.

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Pricing

$20,000
Starting price
26 sponsorship tiers available

Event Details

September 26 - 28, 2025
Event Date
Forest Hills Stadium
Location
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Limited time remaining