PAX Unplugged is the premier destination for tabletop, board, card, and role-playing game culture in North America. Taking over the Pennsylvania Convention Center in Philadelphia, this immersive, three-day experience brings together 90,000 fans, 345+ exhibitors, and 800+ events, panels, and tournaments in a celebration of all things unplugged. From demoing over 700 games to participating in live RPG sessions, attending storytime panels, and experiencing a full-scale concert, fans come ready to play—and brands have the chance to engage face-to-face with the most dedicated tabletop audience on the continent. With its 25% year-over-year attendance growth, deep community roots, and powerful media reach, PAX Unplugged is where tabletop fandom meets brand loyalty.