Overview The Plano Food + Wine Festival is a one-day tasting at Legacy West, the open-air shopping and dining district in Plano, where the standard pass buys 20 wine pours from more than 100 wines, poured by more than 30 wineries from Texas vineyards and from abroad. The same pass adds food from Plano restaurants, and there are spirits, cocktails and chef demos alongside. It runs from noon to 6 on a Saturday in early November, and SBG Hospitality produces it. On site Chefs from Lombardi Family Concepts run live cooking demos, and local vendors sell alongside the tastings. The Visit Plano VIP area takes over the Tommy Bahama patio, with island-style bites, two drink tickets toward beer, wine or the festival's signature cocktail, shaded seating and its own activations. VIP is 21 and over and sells in two three-hour windows, noon to 3 and 3 to 6. Passes are also sold wine-only and food-only. Brand presence The festival carries a presenting partner's name: Kroger Delivery presented the 2025 edition and Land Rover Frisco the 2026 one. Visit Plano puts its name on the VIP area. Brands can also take a vendor booth through the festival's own application, and the packages include a food sampling plate sponsor.