Travis Kelce Jam 2025

Kelce Jam 2025, created and hosted by 3x Super Bowl Champion Travis Kelce, is the ultimate fusion of music, sports, and entertainment, bringing together 20,000+ fans at Azura Amphitheater in Kansas City. This high-energy festival delivers unmatched sponsorship opportunities, allowing brands to engage directly with a passionate, high-spending audience through experiential activations, media exposure, and digital amplification.2024 Recap: https://www.youtube.com/watch?v=Pk_6Q-_ZSrc&t=1s

Kelce Jam 2024 was one of America’s most viral festivals, generating 28+ billion media impressions and $335M in total publicity value, with coverage from Forbes, ESPN, Rolling Stone, TMZ, and CNN. Headlined by top-tier musical acts like Lil Wayne, 2 Chainz, and Diplo, the event blends live entertainment, premium hospitality, interactive brand activations, and Kelce’s larger-than-life personality into an unforgettable experience.

Audience & Demographics:

• Live Attendance: 20,000+ fans at the venue.

• Total Media Reach: 28+ billion PR impressions, 13.9M TV audience, 7.5M podcast audience, 3M radio audience.

• Age Breakdown: 48% ages 25-34, 52% male, 48% female.

• Fan Profile: Affluent sports, music, and lifestyle enthusiasts, drawn to Kelce’s NFL stardom, celebrity connections, and high-energy brand.

Past Celebrity Attendees & Performers:

• Athletes & Media: Travis Kelce, Patrick Mahomes, NFL stars, top influencers.

• Music Artists: Lil Wayne, 2 Chainz, Diplo, and top Hip-Hop/EDM acts.

• Hollywood & Entertainment: Featured in Today Show, Access Hollywood, Billboard, and more.

Past Sponsors:

Jim Bean, Takis, Wing Stop, Uncrustables, SUBWAY, Cash APP, Hilton, Uber Eats, Casa Azul, Zen Water, USA Today, Forbes, ESPN, E! News, Fox Sports, Rolling Stone, TMZ, Billboard, People Magazine, and Variety.

Past Media:

• https://www.billboard.com/music/concerts/travis-kelce-machine-gun-kelly-kelce-jam-lineup-1235297792/
• https://www.rollingstone.com/music/music-news/travis-kelce-music-festival-lil-wayne-and-2-chainz-will-headline-1234998090/
• https://www.forbes.com/sites/jefffedotin/2024/05/20/how-chiefs-superstar-travis-kelce-launched-his-second-kelce-jam/?sh=748fbabf65ac
• https://www.sportico.com/personalities/athletes/2023/travis-kelce-music-festival-1234718415/
• https://people.com/best-photos-from-kelce-jam-2024-8650513
• https://www.cnn.com/2024/04/02/entertainment/travis-kelce-jams-music-festival/index.html
• https://www.billboard.com/lists/travis-kelce-kelce-jam-2024-festival-best-moments/