Overview Pilates Offshore is a three-hour Pilates morning on a private yacht in Miami, run for about 30 guests who split into two groups of 15 and trade places: one group takes a 40-minute class on deck while the other eats sushi, drinks matcha and mimosas and listens to a DJ. The Offshore Club, a yacht and boat charter marketplace, produces it with Pilates Addiction, and sells it as a single date or a six-part series. On site Guests check in at 10:30 for drinks and introductions, and the yacht heads out at about 10:50. The first group's class starts at 11:10, the mats are reset in a 10-minute changeover, and the second group starts at noon. The last stretch, until about 1:30, is open social time with the partners on board. Guests leave with curated swag, and a professional photographer and videographer shoot the whole morning. Audience The host plans for small groups of mostly women in their 20s and 30s who follow fitness, wellness and beauty. While one group is in class, the other mingles at the sushi bar and with the brand partners on board, and nobody leaves the boat for three hours. Brand presence Partners can brand the mats or towels, deck signage, the hydration or drink station and photo moments, put product in the gift bags, sample during the social half and take naming rights on a part of the morning. A food or drink brand can be served at the bar. Select partners get category exclusivity, and every partner receives the photo and video from the event.