California Spirit is a year-round initiative from the American Cancer Society, anchored by an annual gourmet food and wine event on a private studio lot in Los Angeles. What began in 1984 as an intimate gathering hosted by Wolfgang Puck and Sherry Lansing now draws roughly 500 guests of world-renowned chefs and master mixologists. The audience is influential professionals from healthcare, legal, real estate, accounting, and food and entertainment, drawn to a cause with real weight, the American Cancer Society holds a 98% recognition rate, the highest among health organizations. Sponsoring California Spirit supports programs like ACS CancerRisk360 and food insecurity screening in cancer care, and an estimated 74% of consumers say they are likely to support brands aligned with nonprofits like ACS, making this a partnership built on genuine reputation and impact.