Overview Art Week NYC is a four-day gallery week run by three art magazines, Artforum, ARTnews and Art in America, and it sends visitors into the galleries rather than onto a fair floor: 76 galleries signed on for the first edition, in November 2026, among them Gagosian, David Zwirner, Pace, White Cube, Perrotin, Lisson and Paula Cooper. Emerging and mid-size galleries fill out the list, spread across Chelsea, Tribeca, the Lower East Side and the Upper East Side. All three magazines belong to Penske Media Corporation. Artforum publisher Danielle McConnell and Sarah Douglas, editor-in-chief of ARTnews and Art in America, led the 2026 launch. On site The organizers laid out the first edition as three days of gallery openings and activations grouped by neighborhood, followed by a full day of public programming with artists, curators and writers, co-presented with the New Museum. The gallery days carried ARTnews editor-led tours, neighborhood walking tours, artist talks and exhibition walkthroughs. A central hub in Midtown, programmed by Art in America, was set up for live interviews, panels and artist talks, with sessions on where art meets sports, music and fashion. Audience Artforum pitched the week at collectors, patrons and art enthusiasts. The program also wrote in sessions for people new to the scene, on how to start collecting and how to support contemporary art, alongside the openings. Brand presence Sponsorship follows the shape of the week: a founding title partner, the central hub, the opening and closing nights, editorial content across the three magazines, and activations inside the neighborhoods. The hub carries sponsor activations and conversations. Partners can add a branded pop-up at the hub, custom cocktail or Champagne branding at the receptions and a place in the official festival map and guide.