AUSTIN PSYCH FEST is the largest independently owned and operated music festival in Central Texas, founded in 2008 by members of The Black Angels. What began as a psych-rock gathering has grown into a multi-day, multi-venue city takeover in Austin, showcasing the world’s most relevant underground, experimental, and alternative artists. With over 18 years of history, 500+ artists, and strong national and international media presence, AUSTIN PSYCH FEST is deeply embedded in global music culture. The festival attracts a highly engaged, hard-to-reach audience that values authenticity, creativity, and meaningful brand partnerships over traditional advertising. Sponsorships are intentionally limited and highly customizable, allowing brands to integrate organically through experience, storytelling, and community—not logo clutter.