Overview The Berkshire Yoga Festival turns Jiminy Peak, a ski resort in Hancock, Massachusetts, into a four-day yoga festival each June, with teachers such as Seane Corn, Rolf Gates and Leslie Kaminoff across 12 yoga spaces on the mountain. Days run yoga, meditation, sound healing, workshops and hikes, evenings run concerts on two music stages, and the resort's chairlift, a Vendor Village and a Kids Adventure Park sit around the classes. The resort is a few hours' drive from Boston and New York City, and guests camp or stay in lodging nearby. On site The festival takes over the resort's central village and grounds. The 2026 program added Heavenly Hang, outdoor aerial yoga, alongside kirtan, tea in a Sensory Sanctuary, guided hikes and chairlift rides, and the first year in 2024 included a traditional yagam fire ceremony and ran slacklining classes. Concerts fall on Thursday and Saturday nights, and studio partners teach their own classes on the Friday evening. The Vendor Village and the adventure park have been open to the public free of charge. Audience Much of the crowd teaches. The festival says 65% of its 2025 visitors were yoga teachers, studio owners or wellness professionals, and 70% came from New England, New York and New Jersey. Studio partners put their own classes on the schedule. Talent and Influencers The 2026 faculty included Seane Corn, Rolf Gates, Jill Miller, Pandit Rajmani Tigunait, Gary Kraftsow, Sage Rountree, Nikki Myers, Leslie Kaminoff, Eoin Finn and co-founder Andrew Tanner. The music that year came from double bassist Garth Stevenson, the Afro Flow Yoga Tribe led by Leslie Salmon Jones and Jeff Jones, and a dance party from DJ Drez and Marti Nikko. MC Yogi, DJ Taz, Sarigata and Radharani played the first Saturday concert in 2024. Track record Andrew Tanner, a Taoist yoga teacher and former monk who had opened six studios in New York and Boston, started the festival in 2024 with Scott Kleinfeld, from an idea by Pittsfield social worker Ilana Ackerman. The first year ran more than 140 classes and workshops with 50-plus presenters. The festival says its audience and attendance tripled from the first year to the second, and 1Berkshire named it a 2025 Berkshire Trendsetter finalist for driving visitor engagement. Brand presence Sponsors work inside the program. The upper tiers can present a Thursday or Saturday evening concert or the Friday studio-partner class with featured faculty, put a name on an area of the festival map, sponsor the Faculty Lounge or a VIP après-yoga happy hour, or lead their own sessions on the schedule. Product goes into 800 to 1,500 attendee swag bags, 100 faculty bags and single-class gifts for 50 to 100 people, and in-kind partners are credited on the website, on-site banners and class descriptions.