150+ Craft Beers, Oktoberfest Vibes

We Belong Here – Palm Beach

Available on request

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Overview Craft Brew Fest is Evan Berman Productions' Oktoberfest-season tasting in the Industry City courtyard in Sunset Park, where one ticket buys unlimited samples from more than 150 craft beers and ciders, poured into a souvenir tasting glass. The festival bills it as a beer garden crossed with a craft beer fest, and it sells on Eventbrite as the Brooklyn Craft Beer Fest. Evan Berman Productions is a New York and New Jersey food and beverage event company that runs more than 25 festivals a year, from wine, whiskey, tequila and cocktail fests in Brooklyn, Manhattan, Jersey City and Long Island to a Florida circuit it started in 2021. On site Guests get a four-ounce glass with a two-ounce pour line and can go back to any brewer's table as often as they like for the whole session. A live band plays, food is sold on site and there are interactive games. The rules are strict: 21 and over with photo ID, no re-entry once out, no bags or outside food and drink, no children, strollers or pets, and smoking only in a designated area. Designated drivers buy their own ticket and wear a different colored wristband with no glass. Audience Everyone inside is 21 or older, and everyone but the designated drivers is holding a tasting glass. Evan Berman Productions says many of its guests come back from fest to fest; in Brooklyn alone it also runs wine, whiskey, tequila and cocktail festivals across the year. Brand presence The biggest single placement is the souvenir tasting glass itself: a partner's logo can be printed on the glass every guest receives, with four weeks' lead time. Partners can also put a logo on every wristband, brand the photo booth so the mark rides on every photo emailed to guests, take a premium table position, or run a 10-by-15 seminar area with signage and a microphone for up to two seminars per session. Platinum and Gold packages bundle those, and the company sells dedicated email blasts and boosted social posts around each fest. Past partners across its events include Beam Suntory, Jefferson's, Caymus, Wolffer Estate and Tomintoul, and Old Parr ran a branded photo booth at one of its whiskey fests.

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