The Irving Frost Marathon is a premier winter running event in the Dallas–Fort Worth metroplex, welcoming athletes of all fitness levels to compete in the Full Marathon, Half Marathon, 10K, and 5K. Known for its fast, flat, and scenic course, the race is a Boston Marathon Qualifier and a popular destination for runners chasing personal records. The event starts and finishes at the iconic Toyota Music Factory, combining elite competition with a winter-themed post-race festival, live entertainment, and strong spectator engagement. Centrally located minutes from DFW International Airport, Irving Frost consistently attracts regional, national, and international runners, with prior editions selling out. Proceeds benefit the Irving Schools Foundation, supporting scholarships for Irving ISD student volunteers.