Kapalua Wine & Food Festival, celebrating 45 years in 2026, is the longest-running wine and food festival in the United States, held June 25-28, 2026 at the Kapalua Resort in Maui. The four-day event brings together leading wineries from around the globe, celebrity chefs, and Master Sommeliers for curated tastings, winemaker dinners, and luxury hospitality, drawing roughly 1,500 guests. The audience is highly affluent and experience-driven, split between local Hawaii residents and mainland travelers, generating an estimated 61.8M social media impressions against a small, high-value in-person crowd. Anchored by the iconic Grand Tasting Gala and intimate winemaker dinners, the festival offers exceptional visibility for premium beverage, luxury, culinary, and travel brands looking for exclusivity over scale.