Overview Mexico Fight League (MFL) is a professional MMA promotion based in Mexico City and the fastest-growing combat sports property in Latin America. It launched in September 2025 and now reaches a young, male, bilingual audience in Mexico’s three largest markets. Every card streams free on YouTube, so a sponsor’s reach isn’t limited to a paywall audience. The core fan base is men 18–35, roughly 70% of the audience. That group is hard to reach through traditional media in Mexico and is highly engaged with combat sports. The 2027 season has 10 live events in Mexico City, Monterrey, Guadalajara and Saltillo. Seven of them will be at MFL’s home venue, Quarry Studios in Mexico City. The season opens with MFL 6 on January 23, 2027. Expansion into other Latin American markets and U.S. border cities is planned for 2028. On site Quarry Studios in Mexico City is the home of MFL. It is a studio venue built for broadcast, with fixed seating, VIP tables, and space for pre- and post-show programming. Since April 2026 it has hosted MFL 4, the Sangre Nueva prospect card, and MFL 5 our first light heavyweight championship. Away from home, MFL has drawn crowds in Monterrey. It ran MFL 3 at Showcenter, and in September 2026 it marked its first anniversary with the first MMA event at Arena Monterrey in more than a decade. Tickets are sold through Tixr. Talent and influencers MFL’s biggest moment so far came at MFL 3, when Olympic wrestling gold medalist and two-time NCAA champion Gable Steveson finished veteran Hugo Lezama by first-round TKO. Steveson trains with Jon Jones. The roster mixes proven veterans with rising fighters from Mexico and across Latin America, and MFL develops many of them through its own prospect series. Fighters carry partner brands in their walkouts, social content and fight-week media. Brand presence At MFL, a sponsor is part of the show, not a logo on the wall. Partners appear on the cage, inside the free YouTube and Kick broadcast, on fighter gear and in MFL’s episodic content and social channels. Current partners include YOKKAO (official technical apparel and equipment), Tequila Trading Partners (official tequila), Strop Insights (official data partner) and Quarry Studios (home venue). Several 2027 categories are open, including title sponsorship with exclusive center-cage placement, energy drink, payments, beer, automotive, supplements and betting. Packages run from a three event to the full 10-event season.