Myrtle Beach Marathon is one of the Southeast's premier running events, drawing thousands to South Carolina's coastline each March across a flat, fast course and multiple race formats. The audience is energetic and health-conscious, skewing slightly female (57/43), with the event driving 800K+ annual website visitors and a 250,000+ email database ahead of race day. Sponsors gain pre-race digital access and on-site activations, reaching an estimated 2.5M social impressions and an 18K social following, making this a content-rich, high-visibility platform for brand engagement beyond race day itself.