NY Sports Awards Luncheon is one of the most prestigious gatherings in sports and sports media, hosted at Cipriani 42nd Street in New York City to support March of Dimes' mission of improving maternal and infant health. With over 42 years of history and more than $21M raised, the luncheon brings together roughly 500 guests annually. The room is C-suite sports executives, national media leaders, league officials, and brand partners, an influential, high-net-worth crowd concentrated in one afternoon. Sponsors get stage visibility, VIP networking access, and co-branded event integration built around custom activation, not a program ad, positioning brands inside one of the sports industry's most respected philanthropic platforms.