Portland Beer Week is a 10-day citywide takeover every June across Portland's inner city and suburbs, featuring tap takeovers, collaboration brews, pairing dinners, seminars and brewer-led events. Founded in 2011 as a grassroots project, it has spent 15 years building a national and growing international following. The audience is drawn from thousands of palate-driven, brand-curious craft beer and food fans who move across hundreds of independent breweries, bars and restaurants over the ten days. Press coverage from Portland Monthly, Willamette Week, Eater, KOIN TV, Travel Portland and Thrillist guarantees organic editorial reach beyond paid channels, giving sponsors authentic alignment with a craft culture that helped build a $30 billion category.