Winter Training at Red Rocks

$55,000

Available on request

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Overview SnowShape is a pre-season conditioning series for skiers, snowboarders and anyone else who wants to work out at Red Rocks Amphitheatre: four Saturday mornings each fall, with Denver Parks and Recreation instructors on the Red Rocks stage demonstrating every exercise at three intensity levels. Toyota presents it. Denver Arts and Venues, the City and County of Denver agency that runs Red Rocks, the Denver Performing Arts Complex, the Colorado Convention Center and the Denver Coliseum, produces it, and uses proceeds from paid events at its venues to fund free and low-cost programming across the city. In 2024 Red Rocks logged 1.69 million ticketed guests, its 12th straight year of record attendance. On site Doors open at 7 a.m. and class starts at 8. The 2026 series set one theme per Saturday: mobility, stability, strength and agility. Participants bring a mat, water and a towel, and work out in the amphitheatre with the rock formations on either side and the city below. Every session carries giveaways; Winter Park Resort, for one, took entries on site between 7:45 and 9:30 a.m. for people present at the class. Tickets sell online only, as single sessions or a four-pack, and there are no sales at the door. Audience Nobody comes to watch. Denver Arts and Venues programs the series for skiers, snowboarders and winter sports enthusiasts getting their legs ready for the lifts, and it is open to every fitness level, families included. A four-pack covers all four Saturdays, and in 2026 it came with a free lift ticket to Loveland Ski Area while supplies lasted. Track record The 2025 series ran four sessions, from September 20 to October 11, and sold or distributed 2,798 tickets across them. SnowShape sits in the agency's Red Rocks signature series alongside Yoga on the Rocks and Film on the Rocks. Brand presence Toyota holds the presenting position on the series name. In 2026 the ski resorts worked the offer itself, with Loveland Ski Area supplying the four-pack lift ticket and Winter Park Resort running its own giveaway, while Aquafina, BODYARMOR, HCA HealthONE, Smartwool and United joined as partners. Partnerships with Denver Arts and Venues are custom-built and can extend across its other venues and signature events.

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Red Rocks Amphitheatre

Morrison, CO

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$55,000.00