We Belong Here – Palm Beach

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Overview SRO America runs North America's GT racing championships: GT World Challenge America powered by AWS, Pirelli GT4 America, GT America powered by AWS and TC America. Factory-backed GT3 cars from Porsche, Ferrari, Lamborghini, BMW M, Mercedes-AMG, Corvette, Acura, Aston Martin, Audi, Ford and McLaren race at the country's best road courses, with pros and amateur drivers sharing cars and every session streamed live worldwide. On site Each weekend packs four championships, practice, qualifying and three-hour GT World Challenge races into one schedule, with an eight-hour endurance race as the headline event. The paddock is open to general admission fans, who walk the grid, meet drivers at autograph sessions and get close to the cars, while VIP packages add hospitality suites and paddock tours. Partners can take trackside and podium branding, livestream ads, social and email placements, 10x10 fan-zone activations and VIP hospitality for clients at any round. Audience SRO America fans skew younger than most motorsports audiences, with two in three aged 18 to 44 and about 37% women. More than half earn over $90,000 a year, and about a third are business decision makers. They follow the series online and say they choose sponsors' products over competitors'. Talent and Influencers Factory drivers and IndyCar and sports car names race alongside gentleman drivers, including executives who compete in their own cars. The grid spans teenage prospects on manufacturer ladders to seasoned pros, and driver meet-and-greets, autograph sessions and paddock interviews run at every round. SRO's GT World YouTube and Twitch channels carry the racing to fans worldwide. Track record SRO Motorsports Group owns GT World Challenge America and runs GT World Challenge series on four continents plus the CrowdStrike 24 Hours of Spa. In America it has grown crowds year over year at most rounds, and its global channels reach tens of millions of digital viewers each season, with the U.S. as the top market. Brand presence AWS powers GT World Challenge America and GT America, and Pirelli is the official tire. Official partners also include Toyota, ROWE, VP Racing, KW, Optima, Skip Barber, CieloVision, Vbrick, DESDER, OMP, Bell, Spark and Racing Radios.

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