X Games has run since 1995 and is now a team league. The 2026 MoonPay X Games League summer season drew 18.3 million unique live viewers on ABC and ESPN and more than 100,000 fans across Sacramento, Chiba in Japan and New Orleans, where XC New York took the title by 10 points. The first winter season opens at Buttermilk in Aspen on January 29 to 31, 2027, moves to WinSport's Canada Olympic Park in Calgary on February 19 to 21, and finishes at Ruka, Finland on April 9 to 11. Eileen Gu went first overall in the September 2026 winter draft, with Mark McMorris second. X Games Aspen 2026 drew more than 50,000 fans over three days. Viewers aged 2 to 17 on ESPN and ABC rose 102% on 2025, per Nielsen, and female viewing on The Roku Channel rose 233%. Each stop pairs competition with night concerts: ZHU and Marshmello play Aspen in 2027, Levity and Steve Aoki play Calgary. X Games Aspen 2026 reached 15.2 million viewers on ESPN and ABC and more than 220 million social video views. The 2026 summer season added more than 200 million social video views and over 75 hours of live streaming. Events air on ABC, ESPN and the ESPN App in the US and stream on The Roku Channel, the league's exclusive US streaming partner. The league is branded MoonPay X Games League, Monster Energy and Stake title individual events, and Jeep presented X Games Aspen 2026. The Founding Partner package ($5 million) is a league-level, multi-event deal with category exclusivity, broadcast and social media integration, rights to use X Games marks, access to athlete ambassadors and on-site activation at select stops.