The Young Hollywood Pool Party is a marquee summer event from Affinity Nightlife, a premier Los Angeles events, casting, and promotions company with 15+ years of expertise curating exclusive experiences for distinguished individuals and renowned brands in the entertainment industry. Affinity specializes in high-profile events built for creators, artists, founders, models, and influencers. The event takes over the White Rabbit Sky Lounge — a reimagined open-air, ivy-covered poolside pavilion at The Valorian Hotel in West Hollywood, with some of the most stunning views in Los Angeles. For a sponsor, the value is access and amplification. Affinity's audience is the young, connected, influential entertainment crowd brands most want to reach, and the company commands a substantial owned network: a 110K LA-based email list, plus 800M+ Snapchat views, 500M+ TikTok, and 350M+ across its Instagram network. Affinity has worked with brand partners including MTV, Visa, Red Bull, Netflix, HBO, Celsius, Moët Hennessy, PrettyLittleThing, BoohooMAN, Happy Dad, Liquid I.V., and Pernod Ricard — and offers sponsors direct on-site access to its influencers, VIPs, celebrities, and media network